History of Fashion and Its Curse

General Description.

Taste and method of fashion varies from time to time, place to place, country to country and culture to culture. Fashion is one of the important factors of personality building. It is also one of the most prominent wishes of human beings because everyone want to have a beautiful personality. The people adopt many ways for satisfaction of this want. Most of the people define fashion with bright clothes and twinkling make-up etc. But in my opinion, it is the way by which we can improve our personality and also satisfy our wants and wishes. Moreover, it has a strong social impact.

Fascination of Fashion.

No doubt it is an age of fashions and glamour. The fascination of fashion is particularly very strong in our cities. Adults as well as teenagers know fully well the social importance of fashions. Everyone wants to become smart and point of inspiration. The craze to look smart and up-to-date is becoming stronger. Moreover, most of the companies prefer smart individuals apart from their intelligent mind caliber.

Main Factors of Fashion.

The garments industry is one of the main factors in developing in the fashion industry. This industry has deputed electronic, print media and internet for advertisements. They introduced new models and new advertising methodology in order to create fashion craze among the public. We can say that attractive advertisements and films are mainly responsible for this craze. The T.V. commercials and the press have also affected and captured the imagination of the people.

Role of Overseas Pakistani.

A lot of Pakistani are working abroad. They are playing an important role in development of this industry. Abroad Pakistani have exposure with foreign cultures. They are well aware of fashion and its importance. They are trying to import new fashions to Pakistan and invest more money in this sector. These investors have given a new look to this industry. Shopping plazas and markets have sprung up everywhere. Foreign designs and elegant dress-making are very much in demand. There are full-page coloured pictures of fashion-wears, powders, perfumes and cosmetics every week. Fabrics, footwear, furniture, fast food and video films have become the fashion of the day.

Flow of Fashion.

It spreads like the fire of a orest. The People in cities seem to have given themselves away to shifting fashions. Fashions move like windstorms. The glitter of advertisements makes everything most beneficial. We should realize its advantages and disadvantages, because all that glitters may not be gold in some cases.

Advantages / Disadvantages

I we use the fashion in correct way then it has many advantages. It shows us decorum of society. We can decorate ourselves and our houses with latest ideas of fashion. It shows us prudent consumption and expenditure of money. It helps us in saving of money, if we follow the right fashion in right time. The main example is seasonal clothes. One of its main disadvantage is waste of time and money. If we do not show flexibility then it became more harmful.

Conclusion

We must require to become more prudent while adopting fashions otherwise, it will become harmful for our society.

History of Rubber Bracelets – From Fashion To Fundraising

Rubber Bracelets, began as a punk rock anti-fashion, anti-establishment statement in the late 1970’s – early 1980’s. Originally, black, rubber 0-rings were worn as bracelets. These bracelets depicted the anti-jewelry sentiment, as rubber has no value whatsoever or status compared to precious metals such as gold, silver, and platinum.

They became highly popular in the 1980’s when they were worn by celebrities during their concerts and videos, but these bracelets weren’t really rubber, they were actually silicone bracelets; today they are still made from silicone. Around the same time, jelly bracelets became a hot item; thin rubber bands that came in many opaque and translucent colors. The translucent ones could even be found with glitter embedded in them. These exciting new novelties could be bought anywhere; drug stores, bubble gum machines, mail order, or off other people. The object was to wear as many as one possibly could, sometimes in the hundreds. It was very common to swap and share among friends.

In the late 1990’s, Rubber Band Bracelets became popular. In this case, thick rubber bands were obtained from around banded vegetables in the food store and worn around the wrist. This trend, however, did not last long as real rubber is very uncomfortable; it snaps and sticks to the skin and hair, and it breaks down quickly from sweat and body oils and disintegrates.

Once again, this fad had its flaws, and faded into history. The next popular bracelet fad was that of the Jelly Bracelets that came in different colors and became known as Sex Bracelets. The different colors, as you may have guessed, depicted a certain sex act that the wearer was willing to perform. An interested party would just have to approach the wearer, snap the band of his/her choosing, and he/she would become the recipient of that particular act.

The sex bracelet code breakdown was known among the teens, listed on websites, and posted anywhere teens seem to research. The meanings varied, some made up their own, but it was widely known among this age group what one was saying when wearing the bracelets. As one would expect, it wasn’t long before Sex Bracelets were banned from the schools. If interested, anyone can still go online and find the different sex colors listed!

If one didn’t feel like purchasing jelly bands, there were instructions to be found on how to make one. One set of instructions required cutting thin strands of rubber from an old tire with a very sharp knife. Once done, the strands could be braided or woven into the desired style.

Another intriguing way to make a bracelet is to unroll 3 prophylactics, using as many color combinations as desired, and braid them together; the more color and texture, the better. Once done, thread a metal clasp onto each end to keep it secure and, voila! You are now the proud owner of your own exclusively unique Jelly Bracelet.

Like all fads, these bracelets seem to come and go with different purposes. In the year 2004, Lance Armstrong and Nike united their efforts. They created the LiveStrong yellow band which quickly became the motto of, and helped raise money for, Armstrong’s foundation for cancer research. Today, almost anyone with a purpose and a cause can create a rubber bracelet. Besides being fun and decorative, these bracelets can also be positive and instrumental in passing along an important message. Who knows; one may even have a message that is important to you some day.

Today, rubber bracelets are used extensively by groups of all sizes to raise money. They’re inexpensive, yet very popular and highly profitable. Plus, they have the long-term benefit of spreading awareness of your cause.

Why We Wear New Clothes on Easter – A History of the Tradition From a Fashion School Perspective

Many of us can remember our parents dressing us up in new clothes every Easter so we could parade around the neighborhood in our finest. It was a fun tradition to look forward to (or avoid, as some fashion-phobic children were known to do), whether we went to church or not. But where did this tradition come from? A look through history shows that its origins are not what we might expect. And examining the custom from a fashion school point of view, we see how changing retailing patterns have altered its significance.

Origins in other cultures. Although we associate wearing new clothes in spring with the Easter holiday, the tradition dates back to ancient times. Pagan worshipers celebrated the vernal equinox with a festival in honor of Ostera, the Germanic Goddess of Spring, and believed that wearing new clothes brought good luck. The Iranian new year, celebrated on the first day of Spring, has traditions rooted in the ancient pre-Islamic past. These traditions include spring cleaning and wearing new clothes to signify renewal and optimism. Similarly, the Chinese have celebrated its spring festival, also known as Lunar New Year, by wearing new clothes. It symbolized not only new beginnings, but the idea that people have more than they possibly need.

Christian beginnings. In the early days of Christianity, newly baptized Christians wore white linen robes at Easter to symbolize rebirth and new life. But it was not until 300 A.D. that wearing new clothes became an official decree, as the Roman emperor Constantine declared that his court must wear the finest new clothing on Easter. Eventually, the tradition came to mark the end of Lent, when after wearing weeks of the same clothes, worshipers discarded the old frocks for new ones.

Superstitions. A 15th-century proverb from Poor Robin’s Almanack stated that if one’s clothes on Easter were not new, one would have bad luck: “At Easter let your clothes be new; Or else for sure you will it rue.” In the 16th Century during the Tudor reign, it was believed that unless a person wore new garments at Easter, moths would eat the old ones, and evil crows would nest around their homes.

Post Civil War. Easter traditions as we know it were not celebrated in America until after the Civil War. Before that time, Puritans and the Protestant churches saw no good purpose in religious celebrations. After the devastation of the war, however, the churches saw Easter as a source of hope for Americans. Easter was called “The Sunday of Joy,” and women traded the dark colors of mourning for the happier colors of spring.

The Easter Parade. In the 1870s, the tradition of the New York Easter Parade began, in which women decked out in their newest and most fashionable clothing walked between the beautiful gothic churches on Fifth Avenue. The parade became one of the premier events of fashion design, a precursor to New York Fashion Week, if you will. It was famous around the country, and people who were poor or from the middle class would watch the parade to witness the latest trends in fashion design. Soon, clothing retailers leveraged the parade’s popularity and used Easter as a promotional tool in selling their garments. By the turn of the century, the holiday was as important to retailers as Christmas is today.

The American Dream. By the middle of the 20th Century, dressing up for Easter had lost much of any religious significance it might have had, and instead symbolized American prosperity. A look at vintage clothing ads in a fashion school library shows that wearing new clothes on Easter was something every wholesome, All-American family was expected to do.

Attitudes today. Although many of us may still don new clothes on Easter, the tradition doesn’t feel as special, not because of any religious ambivalence, but because we buy and wear new clothes all the time. At one time in this country, middle class families shopped only one or two times a year at the local store or from a catalog. But in the last few decades, retailing options have boomed. There’s a Gap on every corner, and countless internet merchants allow us to shop 24/7. No wonder young people today hear the Irving Berlin song “Easter Parade” and have no idea what it means.

It’s interesting to see where the tradition of wearing new clothes on Easter began, and how it’s evolved through the years. Even with changing times, however, the custom will surely continue in some form. After all, fashionistas love a reason to shop.